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V.F. Corporation Surpasses Q1 2026 Earnings, Signals Strong Turnaround

V.F. Corporation (NYSE:VFC) has demonstrated a compelling performance in its First Quarter Fiscal Year 2026, significantly surpassing earnings expectations and signaling a robust turnaround amidst a challenging macro-economic landscape. The company reported an adjusted EPS of $-0.24, outperforming the anticipated $-0.34, showcasing early success in its strategic initiatives and renewed focus on profitability. This quarter’s results highlight the efficacy of V.F. Corporation’s ongoing transformation, setting a confident tone for its future trajectory in the global apparel and footwear market.

Under the leadership of CEO Bracken Darrell, V.F. Corporation is undergoing a dramatic internal transformation, reshaping its core processes, optimizing team structures, revitalizing its product engine, and evolving its marketing approach. This comprehensive overhaul extends to the corporate culture, designed to foster innovation and efficiency. Darrell emphasized significant improvements in cost structure, with over $300 million already reduced and an ambitious target of $500-$600 million in net operating income improvement still in sight, underscoring the company’s commitment to enhanced financial performance.

The company’s top-line trend has also shown remarkable improvement, moving from a significant decline to a modest negative 2% in constant dollars and flat on a reported basis, a stark contrast to a year ago when only 10% of its business was experiencing growth. Currently, nearly 60% of V.F. Corporation’s revenue-generating segments are expanding, indicating a broad-based recovery and increased market penetration. This positive shift is complemented by a much stronger bottom line, reporting a $56 million loss in a seasonally low Q1, approximately $50 million ahead of guidance and last year’s figures.

Brand-specific successes further illustrate this momentum, with Altra emerging as a standout performer, achieving over 20% growth and on track to exceed $250 million in revenue this year, highlighting its potential as a scalable business. Meanwhile, Vans, a key brand within the portfolio, is actively engaged in its turnaround, showcasing encouraging signs in its classic product lines and successful collaborations. The highly successful return of the Warped Tour, drawing nearly 170,000 attendees across two events, underscores the deep fan connection and revitalized brand engagement for Vans, reinforcing its cultural significance.

Chief Financial Officer Paul Vogel elaborated on the company’s financial discipline, reiterating commitment to achieving a 55% gross margin and a 45% SG&A to sales ratio by fiscal 2028. Significant progress has already been made, with quarterly two-year stack trends showing gross margins up approximately 200 basis points and SG&A down 5% over the same period, even without substantial top-line growth. Vogel stressed that the entire organization is now intensely focused on driving sustainable growth, building on the strong foundation laid through operational efficiencies.

For Q1 FY26, V.F. Corporation reported $1.8 billion in revenue, flat on a reported basis and down 2% year-over-year in constant dollars, exceeding guidance. Excluding Vans, revenue saw a 5% increase. Brand performance was mixed, with North Face growing 5% and Timberland continuing its momentum with a 9% increase. Adjusted gross margin improved by 200 basis points to 54.1%, primarily due to higher quality inventory, reduced discounts, and favorable foreign exchange rates, reflecting structural margin enhancements from transformation efforts.

Looking ahead to Q2, the company projects revenues to be down 2% to 4% on a constant dollar basis. Operating income is expected to range from $260 million to $290 million, with gross margins broadly flat. Investments in marketing, particularly for the back-to-school season, will lead to a slight increase in SG&A dollars. Furthermore, the company provided updates on evolving tariff impacts, estimating an additional annualized tariff impact of $100 million to $120 million, bringing the total to $250 million to $270 million, with a projected negative net impact to gross profit of $60 million to $70 million in fiscal 2026, though full mitigation is expected by fiscal 2027.

Despite potential headwinds, V.F. Corporation remains confident in its fiscal 2026 outlook, projecting operating income and free cash flow to be up year-over-year, even after accounting for the expected tariffs. The company is actively pursuing initiatives to enhance free cash flow and reduce leverage, including a new $1.5 billion asset-backed revolving loan to replace its current facility, aiming for a leverage ratio of 2.5x by fiscal 2028. These strategic financial maneuvers underscore a disciplined approach to capital management and long-term financial stability.

Finally, V.F. Corporation has implemented changes to its segment reporting for enhanced investor clarity, combining Timberland Tree and PRO into an “Outdoor” segment with North Face, while Vans and Packs form the “Active” segment. Other brands like Dickies, Altra, Smartwool, Icebreaker, and Napa are categorized under “All Other.” The company remains optimistic about the growth potential of brands like Dickies under new leadership, with its decline moderating significantly. The overall sentiment from leadership is one of excitement for the future, emphasizing a shift from organizational changes to accelerating growth across its powerful portfolio of brands.

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