FC Barcelona’s ambitious vision for global expansion now includes the intriguing prospect of playing an official LaLiga match on American soil, a move championed by club president Joan Laporta.
Laporta’s engagement with international media underscores the club’s strategic push to extend its influence beyond traditional European strongholds, viewing preseason tours as crucial brand-building opportunities.
In a recent interview with CNN Sports, Laporta openly discussed the potential for a LaLiga fixture in the United States next season, signaling a significant shift in how Spanish football might engage with its burgeoning American fanbase.
Emphasizing the mutual appreciation, Laporta noted, “We’re delighted to travel to the United States every year because we feel appreciated and respected as a club. We have a large fanbase there.” This sentiment highlights the strong connection FC Barcelona feels with its American supporters.
He further articulated the immense prestige such an event would hold for the club, stating it would be “not only an official LaLiga match but also a major event in the United States,” elevating the game beyond mere sport to a cultural spectacle.
Crucially, Laporta clarified that any final decision rests firmly with LaLiga, asserting FC Barcelona’s commitment to marketing the competition globally: “We are a club that belongs to LaLiga, and we’re committed to marketing the competition in the best possible way. I reiterate—we are open and at LaLiga’s full disposal.”
Beyond strategic commercial endeavors, the club remains focused on its sporting future, exemplified by the emergence of talent like Lamine Yamal, who has captivated audiences during the recent Asia tour.
Laporta lauded the young prodigy, describing him as “a genius” operating at the highest level, emphasizing Yamal’s professionalism and dedication to maintaining peak physical condition through rigorous training and adherence to coaching advice.
The president concluded by underscoring the importance of enjoyment in Yamal’s development, suggesting that his passion for the sport is key to his continued growth as one of football’s most exciting rising stars.