Trump’s Brand Battles: Corporate Identity Under Political Scrutiny

In an increasingly polarized world, corporate brand decisions, even those made years ago, are swiftly becoming prominent targets in public and political discourse. Former President Donald Trump…

La-Z-Boy Reinvents Comfort: A Modern Brand Transformation Story

In a remarkable brand refresh, La-Z-Boy, the 97-year-old recliner powerhouse, has masterfully repositioned itself, transcending its dated image to emerge as a contemporary symbol of consumer wellness…