
Uber’s Play: Becoming the Kleenex of Robotaxis
Uber is strategically positioning itself to become the quintessential brand for autonomous ride-hailing, aspiring to be to robotaxis what Kleenex is to facial tissues. This ambitious vision…
Uber is strategically positioning itself to become the quintessential brand for autonomous ride-hailing, aspiring to be to robotaxis what Kleenex is to facial tissues. This ambitious vision…